Embedded design lead.
Stepping in as design lead on an existing team. Running the work end-to-end, keeping product and engineering moving in step.
Designing products that bring clarity and scale to complex businesses.
London
Unifying fragmented systems into a single platform. Taking M&S from 11th to 3rd in UK supplier satisfaction across the food supply chain.
A luxury car finance vision bringing Lloyds and JLR together. Helping define a shared direction across both organisations.
A vision for India's leading electronics retailer. Design system and standout customer journeys taken into the build pipeline.
Modernising software used across 9,000+ US pharmacies. Evolving a script processor into a healthcare platform.
Consultancy, agency and in-house.
Across the UK, US and India.
End-to-end across design, product and engineering.
Selected clients across retail, finance and healthcare.
Lead Product Designer with 10+ years’ experience shaping digital products across consultancy, agency and in-house teams, aligning business goals, user needs and product strategy across enterprise organisations, startups and some of the UK’s best-known brands.
End-to-end design leadership from early discovery through to delivery, bringing together senior stakeholders, product and engineering to create clear, usable experiences from complexity.
Strong focus on scalable design foundations, mentoring designers, building design systems and combining systems thinking with hands-on craft to keep things moving in the right direction.
Stepping in as design lead on an existing team. Running the work end-to-end, keeping product and engineering moving in step.
Setting product direction for the next 1–3 years. Discovery, strategy and a vision senior stakeholders can rally behind, and teams can actually build from.
Design systems, component libraries and the language behind them. Built to hold up across teams, product surfaces and years, not just the launch.
Open to contract, freelance and full-time opportunities. If you’re working on something interesting, I’d love to hear about it.